séra

A space to be.

Conceived, branded, and brought to life as retail space, Será explored how scent, space, and story could come together to create a minimal, immersive brand experience. The story of séra is grounded in minimalism, ease and nature. Foraged objects were arranged on cyanotype paper and exposed to sunlight, creating the brand’s organic graphic impressions paired with poems that reflected each scent profile in the collection.


BRAND IDENTITY • BRAND GUIDELINES • PACKAGING DESIGN • BRAND MERCHANDISE • SOCIAL MEDIA

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Chateau Moya